Listed Businesses

Proactive investor relations

We use digital channels to support how public companies find and stay in touch with investors and stakeholders. By combining content, technology and data we increase access to analysts, brokers, retail and institutional investors. Put your IR and corporate communications in front of the right people and expand your network.

Planning

We first review the digital framework to ensure all channels and platforms are connected correctly and capturing the right data. We then map out the timelines, audiences, UX, outcomes and targets we are looking to achieve. For retained clients, we create a calendar of events to support the year ahead.

CONTENT

Our in-house content creation services cover design and copywriting, through to video production and animation. Video is the most effective medium online and is at the heart of our most successful campaigns. We create content to showcase your performance and values and attract the right investors.

Distribution

We use Stakeholder, our global investor audience data, to create “custom audiences” that suit your IR and comms objectives. Audiences include peer networks, retail, intermediary and institutional investors, impact investors as well as advisers, analysts and brokers. Content is distributed through paid social, search, display and owned channels.

Measurement

Using our Quality Score we develop a tailored metric system that benchmarks performance against your preferred outcomes and targets. We focus on finding the people that can increase the volume, value and liquidity of your shares. These benchmarks can then be measured by individual campaign or month by month.

case studies

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